How Top Brands Like Gatorade And The Super Bowl Use Social-Media Command Centers | Fast Company

http://www.fastcompany.com/1841131/how-gatorade-the-super-bowl-use-social-media-command-centers-to-build-their-brands?partner=rss&utm_source=pulsenews&utm_medium=referral&utm_campaign=Feed%3A+fastcompany%2Fheadlines+%28Fast+Company+Headlines%29

What Your Klout Score Really Means (Wired)

If you have an public Twitter account, then whether you know it or not, you have a Klout score. In the article linked below from Wired Magazine, the author tells a story about how he lost a job interview becuase his Klout score was to low. If you are in marketing or communications this is a critical item in this day and age.

Do you feel that the Klout score is accurate enough to be used as the key measurement tool for social influence? Leave me a comment below.

What your Klout Score Really Means. (Wired.com)